Lovers Lane Honey

{ PACKAGE DESIGN }

Lovers Lane Farm produces a variety of honeys from their small California family farm. This project included an identity system for the farm, packaging for their honey line, and a gift pack. The design uses relevant imagery such as the bee in the logo and honeycomb and flower patterns on the labels. The color palette reflects the rich product and flower source, utilizing cross pollination of color between the varieties to connect them as a related set.


Process excerpt...